Name revealed for Townsville’s new $88 million luxury hotel

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Morris Group presents its brand new luxury hotel, Ardo.

The $88 million resort boasts premium accommodation, world-class dining, a luxurious day spa, and a stunning rooftop pool deck and bar with panoramic views across the Coral Sea to Magnetic Island.

The name ‘Ardo’ is derived from the word ‘ardour’ meaning ‘great enthusiasm or passion’, reflecting how the property will showcase and celebrate the very best that tropical North Queensland has to offer with a unique Ardo flair.

Ardo is the latest addition to Morris Group’s tourism offering which as well as The Ville also includes the Northern Escape Collection suite of luxury properties: Orpheus Island Lodge, Daintree Ecolodge, and Mt Mulligan Lodge.

Executive Chairman Chris Morris said Ardo would provide a boost for North Queensland’s tourism industry.

“We know that North Queensland has so much to offer as a destination, so there is huge demand for domestic and international visitors to travel here,” Mr Morris said.

“But what we’ve discovered is that there is still a gap in the market for luxury accommodation, so what we’re doing with Ardo is building on what we already do well and providing another opportunity for high-end experiences in this special part of the world.”

It’s estimated the development will provide up to 200 trades jobs during construction, and over 180 once the hotel is operational.

Construction is underway now, and is expected to be completed towards the end of 2023.

The Ville CEO Michael Jones said Ardo will be the final piece in the puzzle for Townsville’s complete leisure and entertainment precinct.

“With Ardo joining The Ville’s accommodation, dining, function spaces, and casino, and the Townsville Entertainment and Convention Centre on the Breakwater, what we’re creating will enhance the precinct as a destination for the region’s best leisure and entertainment,” he said.

“Not only will it be a huge drawcard for travellers to the region, but it will also be the setting for lifelong memories for locals and visitors alike.”

Further announcements with details about Ardo’s new restaurants and bars will be made in the coming months.

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